The Value of Video

People remember 70% of what they hear AND see— and that’s the beauty of video. It allows you to build interactive content that interests and engages your customers. From new product design to educational demos to showroom tours, Progressive Business Media can script, shoot and deliver custom video content for Business to Business or Business to Consumer productions. It’s turnkey. It’s informative. And it’s a vital way to energize your marketing message.


THE RIGHT MESSAGE.
THE RIGHT AUDIENCE.
THE RIGHT CHANNELS.

In today’s 24/7 world, a great marketer recognizes the importance of print.

They also recognize that print must be augmented by a variety of multi-media options. It’s time to be web savvy, socially strategic, and targeted in your approach.


Brand Power

Brand Power

More than 72,500 retailers receive our printed publications every month. With readership like that, it’s no wonder we take pride in being the #1 publication in all the markets we serve. And with such intense reader loyalty, there is no place more vital for your marketing dollar than within the pages of our news magazines. We reach key industry decision makers. We take you to all the major markets. We provide in-house advertising services and marketing know-how to craft brand messages that generate results.


Digital Landscape

It takes a strong partner to help you navigate it. And at Progressive Business Media, that’s exactly what we do. From e-mail marketing, which 54% of surveyed small business owners rate as a top way to drive website visitors and storefront customers, to target marketing which is specific,
personal and taps directly into the needs of your customer, we have a team in place to analyze your online marketing needs and tailor a program specifically suited for them.

From complete website development to search engine optimization to social media management, we explore the avenues that give you a more direct path to your customer. We show you how to communicate effectively with existing customers and how to position yourself better with your potential client base.

 

 

Digital Landscape


Custom Content

Custom Content

Every company has a story. At Progressive Business Media, it’s our job to help you tell it. Whether you need to build brand loyalty, build relationships or drive business, providing compelling content is one way to enhance your image and turn prospects into customers. We offer custom B2B and B2C content services to manufacturers, suppliers and retailers in the home furnishings industry. Content that engages, empowers and informs. Based on an understanding of your business objectives, we work with you to enhance your digital, social and print efforts and distribute this information to your audience through the most effective mix of marketing channels.


Audience Marketing

Who sees your message and how they receive it is one of the many elements that distinguishes good advertising from great marketing. Reaching the right audience is key. At Progressive Business Media, we offer a strategic mix of targeted direct mail, qualified list rentals and customized telemarketing efforts. We work directly with you to identify who receives your message, how to script that message in the most effective way and how best to articulate your brand awareness. We take a multi-tiered approach to give you the most influential audience possible.

Audience Marketing

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