Tracking the Business of Play for 111 Years
Playthings delivers the latest news and product coverage for the toy and game industry. The toy and juvenile product industry has become increasingly important to the gift and toy retail audience–71% of gift stores tell us that toys make up a regular part of their merchandise mix.Visit Our Website
Playthings provides the latest news and product coverage for the toy and game industry.
Playthings is a special supplement to Gifts and Decorative Accessories.
Gift retailers are embracing Playthings, which provides an expanded look at the products and news of the toy industry. And our other readers–independent toy store owners–are thrilled to have the return of the print edition of Playthings in their mailboxes.
In 2015, three freestanding editions of Playthings – February, May and September/October – are being published in coordination with the major toy/kids shows. Playthings will be polybagged with the national edition of Gifts and Decorative Accessories.
For any vendor that wants to reach these two markets–toy and gift–Playthings is a great opportunity. One ad in the new Playthings supplements will reach toy and gift retail audiences in a publication that will make them stop and take notice.